What a month! I almost feel like a different person. After launching the novel, I slid into what authors know is the inevitable letdown. It makes sense – for 2.5 years, I have had quite a force of momentum. Writing, editing, and publishing Her Lisbon Colors consumed the bulk of my creative energy. It also gave me a lot to focus on and quite a bit of meaning.
I’ve moved out of my funk and have shifted to promoting the book. It would be easy to move on! People ask, “What’s next now that the novel is out?” Making sure it has a life! It truly is like a baby that needs a lot of nourishment to stay alive. I’m committed to a year of putting the word out there.
This requires a lot of bandwidth, courage and focus. For all the hard work of writing and turning a manuscript into a book, the work of promoting is much harder. I am sharing about this through December at Stumbling Toward Genius. Are you subscribed?
My author self-care kit for publishing a novel
Oh I wish I had an ‘author care kit’ of sorts! In retrospect, I know what I needed, and I will share it here. This is for the sake of helping me debrief and sharing with you in case my bloops are of service to your own projects.
1. Take a break with rejuvenating treats. It really felt like I was zoomig on a highway for months and months and then exited. But I still had the feeling of movement, like I needed to keep working toward the launch deadline. I went away with Steve for a hot springs weekend and it was bliss to be offline and soaking in the water.
2. Lower expectations I have informally renamed myself the ‘lower the bar coach’. I know that our high expectations do nothing but turn around and bite us hard.
I don’t know what I thought – that I would get rave reviews right away? All I know is it felt very quiet for the weeks after the launch. A lot of friends said “I’m reading your book and loving it!” and then weeeeeeeeeks passed and I didn’t hear anything.
My inner critic had all kinds of stories about this, mainly that they didn’t like the book and didn’t know what to say. (Tip for friends of authors – say nothing until you’ve finished reading!)
3. Stay connected to the original impulse. Why MUST I put this book into the world? When we put stuff out there, we are now connecting our ideas and values and creative soul with the world. This is the cool thing about art – once it’s out there, it has a life of its own.
Staying connected with my WHY helps me know that the book is important to me, no matter how it is received by the world. I loved writing this book, I loved how it turned out, and my job is to keep loving it.
4. Have therapeutic supports in place. If you know me, you know that the reason I help creative people bring their bright ideas to life isn’t just for the sake of getting stuff done.
I believe in stretching and growing as humans. I love coaching people through the fears and insecurities we all face. I was so focused on all the details of making and launching a book, I didn’t take time to tend my emotional self. Luckily I have therapeutic support in place now and am feeling much more grounded and sane.
5. Forgive yourself for not doing everything, and for not doing everything RIGHT. My goodness, there are a million things involved in getting a book out there! We’re advised to stay focused on a few avenues of promotion, but it’s hard! I have made so many mistakes and I often still feel ‘all over the place’.
6. Make a plan for ongoing promo. I was sitting poolside on a Friday afternoon when clarity around how to stay on track with my novel promo came to me. I felt that recognizable spark of enthusiasm light in me. I made notes and now am on week two of 100 days of Book Promo.
With a million things to do, coupled with the emotional labor of that work, it’s easy to lose steam and do nothing. Having structure is vital for me, and I suspect for you, too. (This is why I love Write ON so much! Structure + camaraderie hosted by a certified coach = much more writing joy.)
What surprised you from this list? What would you add to your own author care kit? Tell us below.
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